An Introduction to GA4 – next gen Google Analytics

Presented by Tim Maeder, Boylen and Janelle Zajaczkowski, CESA

Google Analytics 4 (GA4) serves as an analytics platform, allowing you to assess traffic and engagement on your school's website. All schools on a CESA/Boylen website are equipped with a GA4 account, actively collecting traffic data for their respective school sites.

This workshop is carefully crafted to enhance your proficiency in utilising Google Analytics for your school. It aims to guide you through the transition from traditional Google Analytics to the newer GA4, highlighting key differences.

During the session, you'll gain insights into the fundamental features of GA4. This includes learning how to retrieve and analyse data from your school website, tracking campaigns effectively, and setting up reports to derive valuable insights from your data.

Please bring your laptop along with your account login details for practical application during the session.

Cost: $60.00

Contact: siobhan.evans@cesa.catholic.edu.au